Based on the customer service relationship ethics, and considering the situation described in the question above, the associate should "apologize to the customer in a friendly way, stop what he or she is doing and look in the stock room for the missing item. Try to find an alternative item that can solve her problem."
Good customer service is a term that is used to describe good customer service practices that involve actions like valuing customers' time, showing a pleasant attitude, and delivering knowledgeable and resourceful resources.
Generally, good customer services from business associates include taking things a step further to exceed — rather than just meet — the expectations of the customers.
Hence, in this case, it is concluded that the associate should apologize to the customer and help her solve the problem outright.
Learn more about good customer service here: https://brainly.com/question/27290910
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